DMS IIT Delhi Students Win Semi-Final Round of BLoC Boardroom Challenge

Students of Department of Management Studies at Indian Institute of Technology (IIT) Delhi emerged as the winners of the 3^rd semi-final round of BLoC Boardroom Challenge that took place at BIMTECH (Greater Noida). The competition encourages the participants to come up with strategies for re-entry of Nokia into the Indian market. Indian Terrain was the official title sponsor of the competition.

For the third semi-final round, 300 teams were shortlisted for the Delhi round. Out of them, the management team from IIT Delhi bagged the top position followed by Department of Business Economics (Delhi University).

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The winning team from IIT Delhi consists of four members including: -

• Archana
• Tushar Dhingra
• Akshay Kumar Bali
• Himanshu Jain

Students from International Management Institute (Kolkata) and Shri Ram College of Commerce (Delhi) also took part in the competition.

The following are some of the parameters taken into account while judging the teams: -

• Teamwork
• Accuracy of Solution
• Understanding of Case Facts

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Professor of Strategic Management at BIMTECH, Mr. Arunaditya Sahay indicated that not all directors in the Boardroom may think in the same direction. Few of them could be concerned with profit while others with image and market share.

Nokia is back with the Android Operating System mobile phones. Nokia 6 will be launched soon. Earlier, the company introduced windows phones in collaboration with Microsoft. The Boardroom Challenge will help the company in figuring out various strategies for marketing Nokia mobiles in India.