The Institute of Marketing & Management (IMM) in Delhi, which was founded in 1969, has a 51-year academic and industry connection history. The College organizes various cultural vacations, camping trips, and co-curricular events. Marketing Management, Financial Management, Human Resource Management, International Business and Operations Management, and Information Technology are among the specializations offered by IMM Delhi. Reputable organizations provide students with placement chances, internships, industrial visits, guest lectures, and other opportunities. Scholarships are available to students at the College.
The South African Council on Higher Education has fully accredited IMM South Africa, registered with the Department of Higher Education and Training and registered with the South African Qualification Authority (SAQA) for BBA. Learners can indeed pursue BIM in France by starting their bachelor's degree at IMM in India and finishing at one of France's top business institutions.
In the campus recruitment process for students at IMM, leading recruiters from all areas participate. IMM's 51-year-old rich tradition is highly recognized by the industry's top companies, as evidenced by the presence of senior IMM alumni in CXO positions across the board. IMM students are always engaged with industry leaders for academic as well as placement and placement-related events, thanks to the rich tradition and pedagogy of IMM.
The campus placement process begins only after the IMM Placement cell receives expressions of interest from students for each job description from recruiters. IMM ensures that recruiters may offer a preference to students who apply for the firm and profile that is most appropriate for their skills. To guarantee that students only apply to companies and positions that are a good fit for their skills, IMM allows recruiters to offer students a pre-placement discussion to answer any questions they may have about the job profile and their career progression. Then, with zeal and confidence, interested students show up for the recruiters' interview process.
Such IMM placement initiatives have resulted in a long-term successful relationship between IMM and top recruiters, and many of these recognized recruiters visit IMM for summer and final placement events on a regular basis. Corporate leaders' participation in the academic curriculum, as well as industry interface activities during the academic year, provides students with rich business insights, boosting their placement readiness. IMM's Training & Development cell delivers soft skill training programmes that are solely focused on industry expectations. The course is designed in line with the recruiter's recruitment procedure and the analytics-based test pattern that recruiters frequently use to check students' competency.
IMM assists its students in preparing for job interviews. It provides personality development training to its pupils to improve conversation, demonstration, temperament, and other important abilities. IMM also offers industrial training to students of undergraduate and postgraduate who want to obtain real-world experience while earning their degrees.
Their creative method equips students with the necessary skills, including an in-depth awareness of current economic trends, the capability to learn, financial areas of economic uncertainty, and strengthening the key areas of operations.
The faculties there collectively strive to instill analytical ability, logical reasoning, and decision-making skills in the students, while also emphasizing soft skills such as language proficiency, business communication, presentation skills, and personal development. Every week, beginning in the first semester and continuing until the end of the semester, regular soft skill seminars and practice workshops are held. The soft skill training is entirely focused on 'Employability.'
Concomitantly, the vast majority of Alumni have proven to be valuable assets to their employers, who have praised them for their inventiveness, sincerity, and commitment to their jobs. The Student Managers here are motivated young people who understand the value and significance of proper behaviour in their pursuit of greatness, happiness, and success.
The facilities and infrastructure, such as labs, classrooms, and the library, are fantastic, especially since the college was recently reorganized. The institute offers centrally air-conditioned classrooms with Wi-Fi-equipped LCD screens, study rooms, a library, a cutting-edge seminar room, and a fully equipped theatre with seating for over 200 people. The institution includes a variety of resources to help students with their reading, hearing, and comprehension needs. The facilities in the dorm are excellent, and so is the food provided in the mess and canteen. The health services are excellent.
The professors are quite helpful, and they are well-skilled and knowledgeable in their fields. The quality of their instruction is excellent. They use a combination of physical and digital means to create an extremely engaging environment favorable to excellent teaching-learning and academic advancement. Professors, there has industry experience, and the course is designed to meet industry standards. The courses are relevant to the curriculum and ensure that it prepares every student for a career in the sector.
Students of the Institute of Marketing & Management (IMM) gain additional experience by participating in paid summer internships, and live projects, and receiving 100% placement support. Students there have got the opportunity to work on real-time projects for NDTV, Delhivery, Container Corporate of India Ltd, HCL Infosystem, Luminous Power, Religare Health Insurance, Future Group, and Adani Wilmar Ltd, among others. Internationally, the highest wage package was Rs 18 LPA; domestically, it was Rs 14 LPA, and the average salary package was Rs 7.5 LPA.
IMM alums are currently employed in a variety of industries, including FMCG, aviation, banking and finance, consultancy, manufacturing, information technology and telecommunications, pharmaceuticals and healthcare, and many others.
IMM alums work in some of the world's most prestigious companies in a variety of industries. FMCG Consulting is a firm that specializes in the marketing of fast-moving consumer goods. Consumer Durable, Manufacturing, Banking and Finance based Company, Information Technology, Hospitality, Aviation Automobile, Telecom and eCommerce, Fashion and Retail International Company, Public Sector Undertakings (PSUs – Govt Office), Pharma and Healthcare Media Houses, Industry Association Entrepreneurs, Logistics Human Resources Executives.
The regular visit to the school by alumni from all batches, from the 1990s to the present, enhances the confidence of IMM students and strengthens IMM's commitment to helping students shape their careers. The alumni support also helps students with all elements of industry enrichment, including summer and final internships. Students are regularly guided by the huge alumni network in obtaining real projects, business simulations, summer placements, and final placements. Alumni also assist students in becoming industry ready and preparing them for their particular organizations' campus placement procedure on campus. Industry tours, guest lectures, and linking students to the industry are just a few of the things that IMM Alumni can help with.
The following are some of the companies where students conducted internship projects: Anand Rathi, Tata Technologies, Hitachi India Pvt. Ltd., Whirlpool of India Ltd., Voltas Ltd., Devyani International Ltd., Paharpur Business Centre, Bank of Baroda, Focus Television Group, Philips Electronics India Limited, Bank of Baroda, Focus Television Group, Philips Electronics India Limited, Anand Rathi, Tata Technologies, Hitachi India Pvt. Ltd., Whirlpool of India Ltd., Sharekhan Ltd., Vinculum Group, Timesjobs.com, Varun Beverages Ltd., Orient Blackswan, Hungama Digital Media Entertainment Pvt. Ltd., Transport Corporation of India, Matrix Cellular, TCNS, People Matter, Birla Tyre, Anand Rathi, S&P CapitalQ, Sara Technologies, and Times Business Group.
Maximum Package | 21 LPA |
Average Package | 8-9 LPA |
Percentage of Students Placed | 70% |
The PGDM programme is meant to develop professional managers who are ready to work in responsible roles in a worldwide setting in today's corporate world. In the programme of PGDM (post-graduate diploma in management) the training, they provided resulted in 70% of students getting jobs and 100% of students getting internships. Companies such as Aditya Birla, Axis Bank, and HCL generally come here for recruitment.
In the year 2020, the lowest pay package available was 2 LPA, while the average package available was 4 LPA. The biggest salary package available was between 7 and 8 LPA. Their training includes marketing, human resources, finance, and operations roles.
Students at the Institute of Marketing & Management (IMM) gain valuable experience by participating in paid summer internships, live projects, and receiving 100% placement support. Internationally, the highest wage package was Rs 18 LPA, domestically, it was Rs 14 LPA, and the average compensation package was Rs 7.5 LPA. Bank of Baroda, Focus Television Group, Philips Electronics India Limited, Anand Rathi, Tata Technologies, Hitachi India Pvt. Ltd and others are among the companies where students completed internship assignments.
For the batches of 2012-14, the highest package received by IMM students was approximately 10.3 lakhs whereas the average or median package received was around 7.2 lakhs. For the subsequent batches of 2015-17, the highest package received by the students was around 7 lakhs and the median package received was approximately 4.8 lakhs. Similarly, a maximum of 6.5 lakhs was received by the students of the batch of 2018-20 whereas the minimum package received was 4.9 lakhs.
Several companies have been hiring the Institute of Marketing and Management students for several years. As for the year 2019, 41.94% were appointed in ICICI bank, 6.45 % were recruited in WhiteHat Jr, 6.45% were recruited from Kotak Mahindra Bank, 6.45% were appointed in Gold Plus Glass Industry Ltd, 6.45% from HDFC Bank, 3.23% from India Shelter Finance Corporation Ltd, 3.23% appointed in YES Bank, another 3.23% in Moglix, next 3.23% in Indusind Bank similarly in the Aditya Birla Fashion retails, Aditya Birla Groups, Cafe coffee day, Indus Valley Partners, Discount Hones Real Estate.
Various industries have been recruiting students from the Institute of Marketing and Management. 65.52% got engaged in Banking and Financial Management, 9.68% were recruited in IT-Software/ Software services, 6.45% in Glass industry and another 6.45% in retails, 3.23% in hotels, restaurants, airlines and travels, similarly another 3.23% on internet/ E-commerce
Students got the opportunity to get into several organizations 51.61% were in Indian MNCs, 22.58% in the corporate sector, 9.68% in start-ups and 3.23% in foreign MNCs.
Even in their core academic programme, industry lectures are given by faculty members. Such programmes provide IMM students with sufficient opportunities to learn their course content from both academic and industry perspectives.
IMM students also attend Guest Lectures, which senior executives from well-known corporations give in order to broaden their corporate perspectives. The corporate partners of the Institute of Marketing and Management provide live projects for IMM students to participate in. IMM students get the opportunity to work on real-world difficulties and problems in the industry and contribute to the sector's advancement through these live projects. NDTV, Delhivery, Container Corporate of India Ltd, HCL Infosystem, Luminous Power, Religare Health Insurance, Future Group, and Adani Wilmar Ltd are just a few of the well-known companies that have offered live projects to IMM students.
IMM students go to the offices of well-known corporations on a regular basis to learn about corporate culture and etiquette. The students are introduced to the company's product manufacturing process and taught how the manufactured products reach the end customer according to company standards. Such trips educate IMM students about a company's real-time operating system as well as ways and means for business growth. Such information has always aided IMM students in broadening their business perspectives and presenting themselves more effectively when interacting with the industry.
The Bombay Stock Exchange, Mother Dairy, Yakult Danone, Parle Biscuits, Haldiram's, Brittania, Yamaha Motors, Maruti Suzuki India Ltd, and LT Overseas Ltd are just a few of the notable corporate houses IMM students visit (Daawat Basmati Rice).
Every year, many prominent organizations engage in IMM Delhi placements. Amazon, Deloitte, Accenture, Airtel, Tata Technologies, Whirlpool, Godrej, Philips, Oyo, Voltas, Hitachi, Axis Bank, and ICICI Bank are among the companies represented. SpiceJet, L&T, Aditya Birla Capitals, Mankind, HDFC Bank, Kotak Mahindra Bank, and other financial institutions are also known to hire the students as their interns.
Aditya Birla Retail, GPR Consulting, IBM, TOI, Times Group, Torus Business Solutions, Videocon Industries Ltd, DD News, Sistema Shyam Teleservices, Bharti Retail Ltd, NHRD, Maruti Suzuki India Ltd, State Trading Corporation, ICICI Direct, Jubilant Life Science, Fortis Healthcare, Rockland Hospitals, Unicorn India, Emeritus, National Stock Exchange, FIEO, Delhi Stoc, NHRD, Maruti Suzuki, DLF, TAJ, Amazon. Deloitte, Accenture, Airtel, Tata Technologies, Whirlpool, Godrej, Philips, Oyo, Voltas, Hitachi, Axis Bank, and ICICI Bank are reckoned as the top recruiters for the year 2022.
A summer Internship is a mandatory requirement of the IMM programme. IMM students participate in a paid internship for two to three months under the supervision of executives from major corporations. The internship is offered based on the students' domain interests. IMM students are offered pre-placement offers (PPO) depending on their performance during the internship period. Students must submit a description and project for their summer internship, which will be judged by a team of academic and industry professionals.
Anand Rathi, Tata Technologies, Hitachi India Pvt. Ltd., Whirlpool of India Ltd., Voltas Ltd., Devyani International Ltd., Bank of Baroda, Focus Television Group, Philips Electronics India Limited, Anand Rathi, Tata Technologies, Hitachi India Pvt. Ltd., Whirlpool of India Ltd., Voltas Ltd., Devyani International Ltd. Orient Blackswan, Hungama Digital Media Entertainment Pvt. Ltd., Transport Corporation of India, Matrix Cellular, TCNS, People Matter, Birla Tyre, Anand Rathi, S&P CapitalQ, Sara Technologies, and Times Business.
Following the completion of the second-semester examinations, each student will be required to complete eight weeks of summer training at a reputable industrial, business, or service organization and submit a Summer Training Report. It would be submitted within four weeks after the training's completion. The students here are trained for the best placement opportunities through summer internships.
The placement statistics for the IMM Delhi placements are mentioned below for the reference of aspiring students.
Particulars | Details |
Placement Year | 2022 |
Institute of Marketing and Management Highest Package | Rs 16.25 LPA |
IMM Delhi Average Package | 8 to 9 LPA |
IMM Delhi Highest International Package | Rs 21 LPA |
Placement Percentage | 70% |
Domain | Top Recruiters |
Marketing Management | Berger Paints, LG Electronics India Pvt. Ltd. Relaxo, MTR FOODS, ITC Green Centre Mercedes Benz, Maruti Suzuki, Reliance JIO Saint Gobain, VIP |
Research & Business Analytics | Ernst & Young, Deloitte, PwC, Flipkart, Accenture ABC Consultants, WNS, R Systems International Limited Pruvisor Consulting, Asia Research Partners Universal Data Solutions, Impact Research Measurement, GMI Research |
Financial Management | ICICI Bank/ ANZ Bank, Bajaj Capital, American Express HDFC, RBS - Royal Bank of Scotland, Deloitte Edelweiss, Wipro , E & Y, Axis Bank |
Human Resource Management | PepsiCO, TCS, Jaro Education, Manpower Consultancy Naukri.com, LG Electronics India Pvt. Ltd. Asahi India Glass Ltd, Paperpedia, TechSci Research Pvt. Ltd, Atlas Shipping |
International Business Management | Safexpress, Fedex, Blue Dart, IBM, Khimzi Ramdas Jeena Group, Atlas Shipping, Aidentify Ingram Micro, Expeditors Logistics |
Information Technology | ICICI Bank/ ANZ Bank, Accenture, Amazon DELL, HCL, Capegemini, Atos Syntel, Redington India – Tamil Nadu, Birlasoft, Axis Bank |
Logistics & Supply Chain Management | Dentsu X , Fed Ex, DHL Express, TCI Express DDB Mudra, Gati KWE, E. Com Express Delhivery, Travel XP, Safe Express |
Event Management | Shaadi .com, WOW Events, Zee Network Sony Live, Pogo, National Geographic, Jeevan Saathi Brandwith Events, Wizcraft, DNA Enteryainment Network |