The Bachelor of Business Studies (BBS) course is an undergraduate degree course that is of three-year duration. This course is an amalgamation of academic knowledge of business and related subjects like marketing, economics, accountancy, finance, etc and practical work experience. Considering the high demand for BBS course in the business sector, this course has become one of the leading and most preferred courses opted by many undergraduate students. The BBS course focuses on providing in-depth knowledge of business studies and administration-related fields and after completing the course, students develop the intellectual, practical, managerial, communication skills, and business decision-making capability. One of the essential features of pursuing a BBS course is, it not only focuses on the theoretical study but by pursuing Bachelor of Business Studies (BBS) course from well-recognized colleges/institutes students learn various skills such as organizational management skills, entrepreneurship skills, communication skills, interpersonal skills, and analytical skills.
Course Name |
Bachelor of Business Studies |
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Short Name |
BBS |
Course Level |
Undergraduate |
Course Type |
Degree Programme |
Degree Name |
Bachelor |
Specialisation |
Business Studies |
Course Duration |
3 Years |
Exam Type |
Semester |
Course Mode |
Full-time/ Part-time |
Minimum Qualification Required |
10+2 |
Selection Process |
Entrance Exam/ Direct Admissions |
Course Fee |
INR 14,000 Per Annum - INR 1 LPA |
Relevant Field |
Business/ Finance/ Marketing/ Information Technology |
Job Types |
Marketing Executive, Human Resource Executive, Marketing Manager, Research and Development (R&D) Executive, Sales Executive, Business Administration Researcher, Management Accountant, etc. |
Average Salary |
INR 2 LPA - INR 5 LPA |
The course Bachelor of Business Studies includes a number of specializations that are mentioned below.
BBA in Human Resource | BBA in Hospitality and Hotel Management | BBA in Banking and Insurance |
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BBA in Hospitality and Healthcare Management | BBA in Marketing | BBA in Information Technology |
BBA in Finance | BBA in Foreign Trade | BBA in Communication and Media Management |
For taking admission into Bachelor of Business Studies (BBS) course offered by the colleges or institutes, it is essential for the students to check whether or not they are eligible to take admission. Therefore, before applying for admissions, students can take a look at the following eligibility requirements mentioned in the pointers below:
Students must have scored passing marks in class 12 (or equivalent) examination with aggregate 60% marks (55% for SC/ ST/ WW/ Physically Challenged Categories) in four papers including English.
The other subjects may include Geography, History, Informatics Practices, Introductory Computer Science, Mathematics, Physics, Political Science, Accountancy, Biology, Biotechnology, Business Studies, Chemistry, Economics, Entrepreneurship, Psychology, Public Administration, Secretarial Practices, Social Science, Sociology or Word Processing.
The Higher Secondary Certificate must have been issued by a recognised board.
The admission into Bachelor of Business Studies (BBS) course is mostly done on the basis of the entrance exams that are conducted either at the national level or by the university.
Some colleges offer admission on the basis of candidates' performance in interview or group discussion rounds.
The final admission is usually done on the basis of candidates' performance in the written entrance test score followed by Group Discussion and Personal Interview.
Students may note that the cutoff percentage of BBS course differs from institute to institute.
For pursuing BBS (Bachelor of Business Studies) course, candidates are generally required to appear in entrance exams that are conducted at the national, state or university level by the various exam conducting authorities. As a part of the admission process of BBS course, the colleges or institutes will prepare a merit list for the candidates based on their entrance exam scores. Also, there are various colleges or institutes that conduct their own or separate entrance exam for admission to BBS course. Students can take a closer look at all the entrance exams through which they can seek admission.
The syllabus of Bachelor of Business Studies (BBS) course majorly focuses on providing practical exposure to the students rather than a theoretical study. To appear for the entrances conducted for taking admission into Bachelor of Business Studies (BBS) course, students will have to study various course-related topics mentioned in the syllabus. Some of the common topics that are mentioned in the syllabus of BBS prescribed by various universities or colleges have been listed in the table given below:
It is mandatory to take up at least 20 compulsory courses and 4 elective papers, computer practical classes, and one specialization project. During the first 2 years, core disciplines like Economics, Quantitative Methods, Organizational Behavior and subjects relating to financial areas of Management like Marketing, Accounting, Finance, Production, Computers and Human Resource Management build a solid foundation in all areas.
Semester |
Theory Subjects |
Practical Subjects |
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Semester I |
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Semester II |
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Semester III |
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Semester IV |
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Semester V |
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Semester VI |
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Elective Papers
Take a look at the table given below to know what are the Elective Papers that students will have to take to pursue a Bachelor of Business Studies (BBS) course:
Finance |
Marketing |
Human Resource Management |
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Investment Analysis and Portfolio Management |
Consumer Behavior |
Training and Management Development |
International Finance |
Personal Selling and Sales Force Management |
Performance and Compensation Management Systems |
Financial Market & Services |
Advertising and Brand Management |
Industrial Relations and Labor Legislation |
Income Tax and Planning |
Retail Management |
International Human Resource Management |
After pursuing a Bachelor of Business Studies (BBS) course, graduates can look for various job roles and career opportunities. Studying BBS course will also give a fundamental education to management so that they can be employed as:
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Job Profiles/ Roles/ Types |
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Salary |
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