BBA Syllabus & Subjects 2024

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Sep 24, 2024 21:00PM IST

BBA Syllabus and Subjects Overview

BBA syllabus is designed to impart knowledge of business management and administration and develop the entrepreneurship skills of candidates. BBA syllabus may vary as per the college and type of course; however, the common BBA subjects are Business Law, Macroeconomics, Human Resource Management, Accounting, Banking & Insurance, Marketing, and more. BBA syllabus and subjects allow an individual to understand the functions of a business and how to manage them smoothly.

BBA 1st year subjects include Microeconomics, Macroeconomics, Cost Accounting, Quantitative Techniques, Effective Communications, Essentials of IT, Environmental Management, Principles of Marketing, etc. BBA course offers the right foundation to let students get an in-depth understanding of the various facets of managing a business in an effective manner. Further, students get the opportunity to choose general electives from the fields of Sociology, Media Studies, Hotel Management, Psychology, Computer Applications, Law, and Computer Applications, to name a few.

The programme is designed to inculcate skills that are fast-paced and meet the requirements of BBA jobs offering lucrative BBA salary. Learn more about the BBA subjects below.

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BBA Subjects

As mentioned earlier, the BBA syllabus can vary as per the type of course and college one is enrolled in. However, there are some common BBA subjects that set the foundation of Management knowledge in an individual. Take a look at the BBA subjects which is common across all colleges and courses.

List of BBA Subjects
EconomicsEntrepreneurshipBusiness AnalyticsCorporate Strategic Management
Business EconomicsFinancial ManagementOperations ManagementLeadership and Ethics
Marketing ManagementTaxation in BusinessAccounts ManagementSecurity Analysis
Business OrganizationFundamentals of AccountingBusiness CommunicationExport/ Import Management
Management AccountingBusiness EnvironmentManagement Concepts and PracticesFinancial & Commodity Derivatives
Principles & Practices in ManagementHuman Resource ManagementManagement Information SystemMIS/ Systems Design
Business Communication ManagementInternational Business ManagementBusiness Mathematics & StatisticsSales & Distribution Management
Introduction to Operations ResearchFinancial & Management AccountingProduction & Material ManagementManufacture Planning and Control
Personnel Management & Industry RelationsBusiness Data ProcessingBusiness LawsPR Management
Introduction to PsychologyIntroduction to SociologyMicro EconomicsIndustrial Relations and Labour Legislation
Organizational BehaviourCorporate Strategic ManagementEssentials of MarketingUnderstanding Industry and Markets
Commercial Bank ManagementQuantitative MethodsProject ManagementConsumer Behaviour
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Semester-wise BBA Syllabus & Subjects

The BBA course duration is 3 years and the BBA syllabus has been segregated into six semesters. The BBA subjects depend on the specialization chosen by the candidate among Human Resource Management, Finance, International Business, Sales and Marketing, etc. Check out the semester wise BBA subjects provided in the table below.

Semester BBA Course Subjects
Semester I
  • Principles & Practice of Management
  • Business Communication
  • Financial Accounting
  • Business Law
  • Microeconomics
  • Essentials of IT
  • Quantitative techniques - I
  • India Socio-Political Economics
  • Business Economics
Semester II
  • Organizational Behaviour
  • Macroeconomics
  • Effective Communications
  • Quantitative Techniques - II
  • Principles of Marketing
  • Business Environment
  • Business Mathematics
  • Environmental Management
  • Management Accounting
  • Profit Planning & Control
Semester III
  • Production Methods
  • Banking and Insurance
  • Direct Tax & Indirect Tax
  • Human Resource Management 
  • Manpower Management
  • Consumer Behaviour & Services Marketing
  • Marketing Concepts
  • Business Finance - I
  • Business Statistics
  • Computer Application
Semester IV
  • Operations Research
  • Industrial Law
  • Office Management
  • Business Law
  • Business Analytics
  • Financial Management 
  • Management Accounting 
  • Sales & Distribution Management
  • Research Methodology
  • Business Finance - II
  • Customer Relationship Management
  • Human Behaviour & Ethics at Workplace
Semester V
  • Management Information System
  • Indian Economy
  • Banking Law & Practice
  • Strategic Management
  • Advertising & Public Relations
  • Human Resources Development
  • Financial Statement Analysis
  • Advanced Financial Management
Semester VI
  • Corporate Planning & Strategic Management
  • Operations & Supply Chain Management
  • International Business & EXIM
  • International Marketing
  • Marketing of Services
  • Financial Institutions and Markets
  • Entrepreneurial Development
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Common BBA Subjects

The BBA subjects that are embedded in all six semesters of the BBA program are as follows:

Common BBA Subjects
Essentials and Principles of ManagementBusiness Economics
Management AccountingStatistics
Marketing ManagementBusiness Mathematics
Accounting- Management and FinancialSecurity Analysis
Corporate PlanningProduction and Material Management
International MarketingOrganizational Behaviour
Operations ResearchIndustrial Relations
Personnel ManagementBusiness Finance
Environmental ManagementHuman Resource Management
Strategic ManagementBusiness Communication Skills
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Optional BBA Subjects

Elective BBA subjects are chosen by the students to further gain specific expertise within the purview of Business Administration. The optional BBA  subjects have been mentioned below:

  • E-Commerce
  • Security Analysis
  • Digital Marketing
  • Retail Management
  • Managing Family Business
  • Advanced Sales & Distribution
  • Commercial Bank Management
  • Manufacture Planning & Control
  • Financial & Commodity Derivatives
  • Marketing and Operations Research
  • Financial Modelling Using Spreadsheets
  • Industrial Relations and Labour Legislation
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Stream-wise BBA Syllabus

BBA1st year syllabus is similar; however, as per the specializations, the BBA subjects change in the final year of the course. Check out the BBA syllabus for different specializations mentioned in the table below.

SpecializationBBA Subjects
BBA in International Business
  • Business Mathematics 
  • Computer Awareness
  • Managerial Accounting
  • Economic Environment 
  • Taxation laws & Practices 
  • Global Business Management
  • Micro Economics & Applications 
  • Macro Economics & Applications
  • Entrepreneurship Development
  • Human Resource Management
  • E-Commerce & International Trade
  • Export- Import Documentation & Logistics
  • Legal Framework of Business & Management
BBA in Entrepreneurship
  • Accounting for Entrepreneurs
  • Entrepreneurial Economics
  • Entrepreneurial Management
  • Law for Entrepreneurs
  • Entrepreneurial Finance
  • Business Statistics
  • Business Research Methods
  • Marketing for Entrepreneurs
  • Industrial, Infrastructure and Sustainable Project Preparation & Appraisal
  • Business Strategy
  • Managing Business Performance (BPIP)
  • Organizational Behaviour and Human Resources Management
BBA in Finance
  • Basic Accounting
  • Business Communication
  • Business Environment
  • Business Law
  • Business Mathematics
  • Business Statistics
  • Corporate Strategy
  • Database System
  • Entrepreneurship
  • Financial Management
  • Human Resource Management
BBA in Accounting
  • Organizational Behaviour
  • Business Communication
  • Business Environment
  • Financial Accounting
  • Business Mathematics
  • Business Law
  • Environmental Management
  • Profit Planning & Control
  • Operations Research
  • Manpower Management
  • Industrial Law
  • Office Management
  • Corporate Planning & Strategic Management
  • Indian Economy
  • International Marketing
  • Banking Law & Practice
  • Marketing of Services
BBA in Hospital & Healthcare 
  • Management Accounting
  • Hospital Quality Management
  • Hospital Operations Management
  • Fundamentals of Administration
  • Planning & Organizing of Utility Services
  • Health Systems
  • Audit in Hospitals
  • Management Clinical Services
  • Basic Concepts of Epidemiology
  • Hospitals Hazards & Disaster Management
BBA in Tourism Management 
  • Business Economics
  • Business Mathematics
  • Research in Management
  • Database Management System 
  • Cost Accounting
  • Personality Development and Communication Skills
  • Organizational Behaviour 
  • Indian Economy 
  • Marketing Management 
  • Human Resource Management
  • Business Environment
  • Business Laws
  • Taxation Laws
  • Fundamentals of Travel and Tourism 
  • Indian Cultural Heritage : Perspective for Tourism
  • Management of Travel Agency
  • Ecology, Environment & Tourism
BBA in Retail Management
  • Introduction to Retailing
  • Financial and Management Accounting 
  • Managerial Economics
  • Merchandise Management and Pricing
  • Human Resource Management 
  • Store Layout, Design and Visual Merchandising
  • Retail Store Operations
  • Consumer Buying Behaviour
  • Customer Service and Personal Selling in Retailing
BBA in Sports Management
  • Organization and Management in Sports
  • Contemporary Issues in Sports 
  • Sports Training and Conditioning
  • Leadership Principles in Sports 
  • Advertising, Public Relation and Sponsorship in Sports
  • Sports Facilities Planning and Management
  • Sports Law and Risk Management
  • Psychology of Sports 
  • Managing Sports Organization
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BBA Syllabus for Distance Programs

A Distance BBA program caters to the needs of those students who cannot pursue a full-time BBA program due to economic constraints, work schedules, etc. Distance BBA specializations include BBA in Finance, BBA in Accounting, BBA in Sales and Marketing, BBA in Human Resources, BBA in International Business, BBA in Retail Management, etc. The detailed BBA syllabus for the distance BBA program has been provided below:

BBA Syllabus for Distance Programs
Financial AccountingBusiness MathematicsSales ManagementCost and Managerial Accounting
Basics of MarketingFocus on the CustomerIncome Tax Law and PracticeUnderstanding Human Behavior
Basic and Advanced IT SkillsCommunication and Soft SkillsEnvironmental StudiesService Quality and Improvement
Fundamental of ManagementFoundations of Services ManagementBasic Quantitative TechniquesIntroduction to Service Operations
Written Communication SkillsUnderstanding Customer RequirementsService DesignEconomy and Services
Foundations in Management Business EnvironmentManaging Service PromisesDelivering and Performing Services
Business EconomicsEnglish LanguageManaging Service OperationsService Entrepreneurship
Computer AwarenessEntrepreneurship DevelopmentData Processing and ReportingResearch Process
Human Resource ManagementProduction ManagementOrganizational Behaviour-
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BBA Entrance Exam Syllabus

The entrance exams that the candidates must qualify to get admission to BBA are SET, IPU CET, and AIMA UGAT, among others. The detailed BBA syllabus for the entrance exams has been provided below:

SectionSyllabus
English Language/English Proficiency
  • Vocabulary
  • Spelling Mistakes
  • Synonyms & Antonyms
  • English comprehensions
  • English proficiency
  • English Usage errors
  • Fill in the blanks
  • Common error
  • Idioms and Phrases
  • Cloze test
  • One word substitution
  • Spotting errors
  • Analogies
  • Inappropriate usage of words
  • Rearrangement of words in sentences
  • Rearrangement of the sentence in paragraph
Numerical Abilities/Quantitative Aptitude
  • Number Theory
  • Logarithms
  • Square Roots
  • HCF and LCM
  • Commercial Math
  • Profit And Loss
  • Data Interpretation
  • Surds and Indices
  • Simplification
  • Partnership
  • Percentage
  • Mensuration Area
  • Approximation
  • Volume
  • Average
  • Discounts
  • Data Comparison
  • Data Sufficiency Test
  • Ratio and Proportion
  • Fraction and Decimals
  • Quantitative Comparison
  • Compound and Simple Interest
Logical Reasoning/Reasoning Ability
  • Number Test
  • Logical Diagram (Venn Diagram)
  • Analogy Test
  • Relationship Test
  • Insert Missing Sequence Test
  • Alpha Numeric Symbol Sequence
  • Direction and distance Test
  • Alphabet Test
  • Classification (Odd Man Out) Test
  • Cubes and Cubical Dice Test
  • Logical Word Sequence Test
  • Time Sequence Test
  • Coding & Decoding Test
  • Statement Arguments
  • Mathematical Operations
  • Statement Conclusion
  • Series Test
  • Data Sufficiency Test
  • Data Arrangement Test
  • Logic Test
  • Statements Assumptions
General Knowledge/General Awareness
  • Science
  • Business
  • Computer Science
  • Sports
  • Geography
  • Awards
  • Economic Study
  • Current Affairs
  • General polity
  • History
  • Trade awareness of world and India

Top BBA Entrance Exam Syllabus

Check out the syllabus for different BBA entrance exams conducted in India mentioned in the table below:

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BBA Specializations

There are various specializations offered under the purview of a BBA course. Candidates can go for any that resonates with their interest; however, they must ensure whether their desired college offers it. The following are the most popular BBA specializations available in various Management institutes across India.

  • BBA in  Finance
  • BBA in Marketing
  • BBA in Tourism 
  • BBA in Retail
  • BBA in  Logistics
  • BBA in Hospitality
  • BBA in  Accounting
  • BBA in  Management
  • BBA in Global Business 
  • BBA in International Business
  • BBA in Computer Application 
  • BBA in  Entrepreneurship
  • BBA in Hotel Administration
  • BBA in Information Systems 
  • BBA in Sports Management
  • BBA in Hospital and Healthcare
  • BBA in Supply Chain Management
  • BBA in Human Resource Management
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Important Books for BBA Syllabus

During the BBA course, candidates can refer to the following books to get an understanding of the BBA syllabus and subjects.

  • Modern Business Organization by S.A. Sherlekar
  • Industrial Organization Management: Sherlekar, Patil, Paranjpe, Chitale
  • Business Communication by R.C. Bhatia
  • Financial Management: Theory and Practice by Prasanna Chandra
  • Organizing and Financing of Small-Scale Industry by Dr. V. Desai
  • Business Organization and Management By Jallo, Tata McGraw Hill
  • Business Environment Text and Cases By F. Cherunilam
  • Communicate to Win by Richard Denny
  • Principles and Marketing by Kotler & Armstrong
  • Entrepreneurial Development by S.S. Khanka
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BBA Course Structure

The BBA syllabus is designed to provide students with the knowledge of how business operations work, varied aspects of management, the inner workings of an organization, and more. The following table exhibits the BBA course structure as per the basis of foundation, core, electives, and skills.

TypeObjectivesBBA Course Subjects
FoundationTo acquaint the students with the nature, scope, and dimensions of Business Policy, Strategy Management Process, etc.
  • Sociology
  • Psychology
  • Business Analytics
  • Micro Economics
  • Mathematics for Business
  • Business Economics
CoreTo develop an appreciation of what a business is and the role of management in planning, decision-making, organizing, directing, communicating, motivating, controlling, and coordinating.
  • Essentials of Marketing
  • Leadership and Ethics
  • Business Law
  • Financial Management
  • Principles & Practices in Management.
  • Marketing Management.
  • Taxation in Business
  • Accounts Management
  • Understanding Industry and Markets
  • HRM: Human Resource Management
  • MIS: Management Information System
Elective SubjectsTo offer students a pool of specializations under the umbrella of Business Administration and help them specialize in their field of interest.
  • Digital Marketing
  • Managing Family Business
  • Marketing and Operations Research
  • Security Analysis
  • Commercial Bank Management
  • Industrial Relations and Labour Legislation Financial & Commodity Derivatives
SkillsTo develop your practical managerial skills to prepare you for a successful career in any aspect of business.
  • Negotiating and Persuading Skills
  • Personality Development
  • Problem Solving & Consulting Skills
  • Etiquette and Conversational Skills
  • Selling
  • Conflict Resolution
  • Writing Skills
  • Career Skills
Project SubmissionTo acquaint the candidates with the objectives of Business – Profitability, Growth, Stability, Efficiency, and Survival.
  • Market Analysis and Trends - Ola Cabs
  • Situational Analysis of the Apparel Industry in India
  • Flipkart - 7 P's of Services
  • Google - Strategy and Business Development
  • Tourism Marketing Mix - SOTC - 7P's
  • Segmentation, Targeting, and Positioning of Amul
  • Strategic Plans of Microfinance Firm
  • Manufacturing Process of Ferrari
  • Impact of Demonetization on Central Bank (RBI) Autonomy in India
  • Home Automation - Advertising Management project
Summer Training Report & Viva Voce
  • To gain an understanding of the concepts fundamental to environmental science
  • To understand the complexity of ecosystems and possibly how to sustain them
  • To understand the relationships between humans and the environment.
  • To understand major environmental problems including their causes and consequences.
  • To understand current and controversial environmental issues and possible solutions to environmental problems and their pros and cons.
  • To understand how social issues and politics impact the environment.
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BBA Syllabus for Top Colleges

Check out the syllabus for BBA courses offered by top colleges in India mentioned below:

Name of College

BBA Syllabus PDF

KL UniversityClick Here
KIIT School of Management (KSOM)Click Here
Babasaheb Bhimrao Ambedkar UniversityClick Here
Narsee Monjee Institute of Management StudiesClick Here
Vellore Institute of TechnologyClick Here
IIM RohtakClick Here
Jamia Millia Islamia, DelhiClick Here
IIM Bodh GayaClick Here
Guru Gobind Singh Indraprastha UniversityClick Here
University of JammuClick Here
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FAQs about BBA Syllabus

What are the different BBA specializations?

Some of the popular BBA specializations include:

  • BBA in  Finance
  • BBA in Marketing
  • BBA in Retail
  • BBA in  Logistics
  • BBA in Hospital and Healthcare
  • BBA in Supply Chain Management
  • BBA in Human Resource Management
  • BBA in International Business
  • BBA in  Entrepreneurship

What is the Project/ Dissertation in the BBA syllabus?

The Project/ Dissertation in the BBA syllabus is part of the final semester. Candidates have to select a particular topic/case and research the same. After conducting a thorough research students are required to present their observations and inferences in a manner that leads to a productive conclusion.

Which are the elective subjects in the BBA syllabus?

The elective courses in a BBA degree include:

  • Brand Management
  • Service Marketing
  • E-Commerce and Digital Marketing
  • International Marketing
  • Sports Marketing
  • Customer Relationship Management
  • Retail Management
  • Financial Management
  • Management Accounting
  • Strategic Financial Management
  • Risk Management

Is the BBA syllabus for Distance course different from regular course?

There are no fundamental differences between the Distance BBA syllabus and the Regular BBA syllabus. Since the primary difference between the two courses is that Distance BBA is taught in a manner that does not require classroom instruction and attendance, the basic curriculum is the same as that of regular BBA.

What is the objective of BBA syllabus?

The objective of the BBA syllabus is to build a foundation for management as a discipline and also as a profession for students who wish to build a career in business management and administration. The BBA course is a balanced mix of theoretical and practical subjects and this helps students understand the management discipline in a more comprehensive manner.

Are internships part of the BBA curriculum?

Yes, internships are a part of the BBA curriculum for a majority of B-schools. The internships are a practical approach to teaching students how to become part of an organization. They are only part of the BBA curriculum in the final year of the course. Students have to complete their internships right before the final exams for their BBA course.

How difficult is the BBA syllabus and curriculum?

The BBA curriculum is simple and quite basic since it helps build a foundation for more advanced topics related to business management. BBA syllabus teaches students the fundamentals of business and organizational management while also helping them develop entrepreneurial skills.

Which are the core subjects in the BBA curriculum?

The core subjects of the BBA course include:

  • Principles of Management
  • Basics of Cost Accounting
  • Business Accounting
  • Business Law
  • Business Economics
  • Principles of Marketing
  • Business Statistics
  • Business Mathematics
  • Indian Economy
  • Organizational Behavior
  • Human Resource Management
  • Strategic Management

Is Mathematics a core BBA subject?

No, mathematics is not necessarily a core BBA subject. Two of the topics related to mathematics in the BBA syllabus are Business mathematics and statistics and these are concerned with mathematical and statistical models that are employed in businesses.

What are the most common BBA subjects?

The most common BBA subjects are:

  • Principles of Management
  • Business Mathematics and Statistics
  • Introduction To Operations Research
  • Business Economics
  • Financial and Management Accounting
  • Production And Material Management
  • Personnel Management and Industry Relations
  • Marketing Management
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