Interaction Design

Interaction Design is the design of human interaction with digital products or examines the interaction between a user and a product. The role of an Interaction Designer is to create the best possible experience for a user. If you are good at visual communication and have a good artistic sense, then Interaction Design is certainly one area you can explore. 

Interaction Design is offered at diploma, undergraduate and postgraduate levels in India. The field of design is popular for being one of the lucrative career options in the country. In today’s digital world, websites and apps are the faces of any big or small brand. With an ever-expanding market, the need for such products will only increase.  

Today, there are a number of niches in the market that Interaction designers can target, something that gives them scope to experiment and innovate. Read on to find out more about the course, its eligibility criteria, syllabus, colleges and career prospects. 

The eligibility criteria are different for every college offering the course. However, the following criteria will give you an idea of the basic eligibility:

• To be eligible for an undergraduate course in Interaction Design, the candidate must have passed 10+2 from any stream, (State Boards AISSCE/IBISC) from a recognised Board of education. 

• To be eligible for a postgraduate programme in Interaction Design, an applicant must have completed a Bachelor’s Degree or equivalent in Engineering, Science or any Design Discipline from a recognised university.

• Many colleges may ask the candidate to have obtained around 40%-50% in the qualifying examination. 

Being the axis of any brand revolves today, the demand for exemplary and experienced Interaction designers by giant companies have skyrocketed. It is, in fact, considered one of the highest-paying jobs not only in India but all across the world.

Besides the market demand for designers in this field, it also comes with excellent financial rewards. An entry-level Interaction Designer may easily expect a salary of Rs 3 LPA. Some of the job profiles that may explore are:

• Interaction Designer

• UI/UX Designer

• Graphic Designer

• Product Designer

• Visual Interaction Designer

Leading agencies that recruit Interaction Designers include:

• Lollipop Design Studio

• Netbramha Studios

• Divami Design Labs

• Yuj Designs

• F1Studioz

• Thence

• Procreator