At IIM-Lucknow Marketing, Finance get Most Offers

The Indian Institute of Management, Lucknow (IIM-L) wrapped up its final placements for flagship post graduate programme batch for 2014-2016 and interestingly it were the Marketing, Finance and Consulting that got the most offers.

The institute in an official communique stated that it achieved 100 percent final placements for its 30th batch of 446 students in just over three days. In the placements sales & marketing saw the highest share of 25%, followed by finance (22%), consulting (21%), e-Commerce (15%), systems/IT (10 percent) and general management (7 %).

Accenture, Aditya Birla Group, Amazon, Hindustan Unilever, Avendus, Flipkart, TAS, P&G and the Boston Consulting Group (BCG) were some of the top recruiters in the campus.

According to the institute, participation of firms like Alvarez & Marshal, MasterCard, BlackRock, Advisors, and 03 Capital marked the ascent of IIM Lucknow as a preferred recruitment destination for marketing, finance & consulting roles. In total over 160 domestic and international recruiters participated in the placements.

In addition to the top four segments based on roles in sales & marketing, finance, consulting, and business development offers were also made in roles such as general management, operations/supply chain, market research, systems/IT, analytics, social media marketing and HR.

BMW group, Avalon Consulting, Kotak Investments and Tata Sky among others were the first time recruiters. International profiles were that of Equirus Capital and Olam International.

As per the institute a total number of 110 offers were made with some of the top firms being Airtel, Dr. Reddy’s, Colgate Palmolive, Hindustan Unilever, GSK, ITC, P&G, Nivea, Puma, Pepsi, Samsung and Star TV. These firms offered roles in supply chain management, IT, Corporate Finance, HR and Analytics in addition to the traditional roles of sales & marketing.

A number of international firms belonging to the BFSI sector participated in the recruitment. These firms were Arga, Avendus Capital, Blackrock, Bank of America, Merril Lynch, DBS, CitiBank, Edelweiss, Goldman Sachs, Equirus Capital, ICICI Bank and o3 Capital among others.

Accenture, Alvarez & Marsal, Avalon Consulting and Feedback Infra among others made offers in the consulting domain where Accenture and BCG were the top two recruiters. The General Management roles were offered by the companies such as Aditya Birla Group (ABG), TAS, Lodha Group, and Airtel among others. ABG and TAS were the highest recruiters in this domain. Meanwhile the IT/e-Commerce/Technology sectors saw firms like Amazon, Microsoft, Google, Magicbricks, Wipro and Uber making the offers.