Will the scope for sports management get better?

Dear Student, 

The future scope for sports management career after degrees like MBA in Sports Management is indeed to get even better with more people taking sports very seriously in all parts of the world, with increased investments in the industry of sports and rising demand for professionals in terms of marketing, event management, representation of the athlete, and facility management, hence promising with ample opportunities in all directions.

The sports industry in India has been changing dramatically over the past few years. Professional leagues and Indian athletes performing on the world stage have made sports management an exciting and fast-growing field. If you look around, the landscape of Indian sports has changed quite radically—cricket is no longer the sole game in town: football, kabaddi, and badminton have achieved phenomenal rise to prominence.

The forces driving this boom are as follows:

• Growth in Sports Popularity: Even though cricket remains India's favourite sport, the Indian Super League for football and Pro Kabaddi League have made a surge of other games very popular. These leagues have given way to an increase in the need for skilled sports managers, event organizers, and marketing professionals.

• Corporate Investments and Sponsorships: The Indian sports industry has started witnessing money coming from big brands and corporate giants. It is bringing improvement to the infrastructure, and development of the players, and making management much more efficient as well, giving it a very professional and structured feel.

• Infrastructure and Government Support: The sports ecosystem is coming together for the better in India, right from world-class stadiums to sports academies. Governments' investments in infrastructures and towards top sports management colleges in India are opening up newer avenues for sports professionals.

• Media and Broadcasting: With increased television coverage and digital streaming, sports viewership has soared. More coverage means more opportunities in event management, marketing, and broadcasting.